
BlackBerry co-founder and former co-CEO, Mike Lazaridis Android and iOS users will be interested in using the BBM application. He also praised the operating system BlackBerry 10 (BB 10) and the CEO Thorsten Heins as'd bet one of the exclusive BlackBerry Messenger service.
"BBM so far provides a wireless experience and social networking environments are the most interesting," said Lazaridis.
He considered the decision to change the CEO Thorsten Heins at BlackBerry messaging service exclusive to a stand-alone application shows that the BlackBerry 10 platform to compete and could lure users without exclusivity fuel .
"He spoke with conviction about the platform. BlackBerry is not only back with BB 10, [Heins] also showed that he could extend that vision to other platforms," he said again.
Although Heins assessed successfully expanded vision of the BlackBerry platform to another, but must take into account the magnitude of the BlackBerry as a fuel is not exclusive anymore. Not yet known how the BlackBerry business scheme to make money from this app.
Self Lazaridis stepped down as co-chief executive officer in early 2012 because they are not able to bring changes to the BlackBerry in the smartphone market had slumped since the presence of Android and Apple products.
Service BlackBerry Messenger itself is now used by 60 million BlackBerry subscribers, with more than 10 billion messages sent every day.